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System for car dealerships

Your dealership with inventory up to date and every inquiry tied to its vehicle

Add each car once and it shows up on your website and on Mercado Libre. Inquiries from WhatsApp, the website and Mercado Libre land in one inbox with the vehicle attached, and a deposit holds it everywhere.

  • Website with inventory search and your own domain
  • Mercado Libre Autos in sync with your inventory
  • Mercado Pago deposits that hold the vehicle
Get started Request a demo
Monthly plan in US dollars · Your customers and your inventory stay yours
One inventory for every channel

Each vehicle added once, and none sold twice.

Your website and Mercado Libre show the same inventory. When a vehicle is put on hold, it leaves the website and the listing pauses by itself: nobody asks about a car that already has a buyer.

  • One record per vehicle

    Make, model, year, mileage, photos and status: in prep, available, on hold or sold. AI writes the listing text and you review it.

  • Mercado Libre up to date

    You list from the vehicle record and the price updates by itself. On hold, the listing pauses, and questions come to your inbox.

  • Every inquiry with its car

    WhatsApp, the website and Mercado Libre in one inbox. Each message brings the vehicle it is about and the salesperson handling it.

  • Deposits that hold the car

    The buyer pays the deposit with Mercado Pago and the vehicle is held on the website and on Mercado Libre, with no phone calls in between.

  • A quote in one minute

    Down payment, trade-in and installments at the rates you load, in a PDF with your branding sent over WhatsApp.

  • Scheduled test drives

    Day, time, vehicle and salesperson, with the buyer’s license on file and a reminder the day before.

Before and after

From the inventory spreadsheet to an organized dealership

What happens today across spreadsheets, each salesperson’s phone and Mercado Libre, in one system.

TodayWithout a system
From the first monthWith kaptativa
InventoryA spreadsheet nobody updates in time
InventoryEvery vehicle with its status, on the website and on Mercado Libre
InquiriesScattered messages on each salesperson’s phone
InquiriesOne inbox with the vehicle and the salesperson for every chat
HoldsA car with a deposit that is still listed
HoldsThe deposit holds it and pauses the listing
QuotesMath on a calculator and a voice note
QuotesDown payment, trade-in and installments in a branded PDF
Trade-insEyeballed valuations and repairs jotted in a notebook
Trade-insInspection with photos, reconditioning cost and margin
PaperworkForm 08 and the inspection in a cardboard folder
PaperworkA checklist for every deal, with phone signatures
After-salesThe customer comes back whenever they remember
After-salesService and VTV reminders, and a survey after delivery

Plans based on the size of your sales team

Three plans with a monthly fee in US dollars. Choose by how many salespeople you have and switch plans as you grow. None of them limits your vehicles.

Salespeople on your team
Currency
Billing

Ignition

Used cars and bikesIdeal for you

For the used car or motorcycle lot getting started: your website with inventory, Mercado Libre up to date and every inquiry tied to its vehicle.

US$ 35/ month

or US$ 32 per month billed yearly

Get Ignitionor request a free demo
  • 3 users, salespeople included
  • 1 location
  • Unlimited vehicles
  • Trade-ins with inspection, photos and margin (not included)
  • "Value your car" on your website: same-day pre-offer, valid for 72 hours (not included)
  • Automatic inquiry routing, with an alert if nobody replies within 10 minutes (not included)
  • Leads that match each new vehicle (not included)
  • Deal file: sales contract and deposit receipt signed on the phone, plus a checklist for form 08, title report, police inspection and VTV (not included)
  • Purchase tracking for the buyer, in one link (not included)
  • Reconditioning cost per vehicle (not included)
  • Consignment vehicles (not included)
  • Catalog for Instagram and Facebook (not included)
  • Service and VTV reminders, with a survey after delivery (not included)
  • AI agent on WhatsApp that knows your inventory (1 number, 500 conversations a month) (not included)
  • Inventory shared across branches, with transfers (not included)
  • Savings plans and new-car registration (tracking) (not included)
  • Service shop with appointments and work orders (not included)
  • Market price traffic light and days in stock (not included)
  • Role-based permissions and activity log (not included)
  • Priority support on WhatsApp (not included)
  • SetupFree: branding and the plan’s integrations, up to 250 records imported from spreadsheets, 1 recorded training session and 15 days of onboarding support.
Recommended

Cruise

With a teamIdeal for you

For the dealership with salespeople: trade-ins, inquiry routing, a file for every deal and purchase tracking for the buyer.

US$ 62/ month

or US$ 56 per month billed yearly

Get Cruiseor request a free demo
  • Up to 10 users, salespeople included
  • 1 location
  • Unlimited vehicles
  • Trade-ins with inspection, photos and margin
  • "Value your car" on your website: same-day pre-offer, valid for 72 hoursNew
  • Automatic inquiry routing, with an alert if nobody replies within 10 minutes
  • Leads that match each new vehicle
  • Deal file: sales contract and deposit receipt signed on the phone, plus a checklist for form 08, title report, police inspection and VTV
  • Purchase tracking for the buyer, in one linkNew
  • Reconditioning cost per vehicle
  • Consignment vehicles
  • Catalog for Instagram and Facebook
  • Service and VTV reminders, with a survey after delivery
  • AI agent on WhatsApp that knows your inventory (1 number, 500 conversations a month) (not included)
  • Inventory shared across branches, with transfers (not included)
  • Savings plans and new-car registration (tracking) (not included)
  • Service shop with appointments and work orders (not included)
  • Market price traffic light and days in stock (not included)
  • Role-based permissions and activity log (not included)
  • Priority support on WhatsApp (not included)
  • SetupFree: branding and the plan’s integrations, up to 1,000 records imported from spreadsheets, 1 one-on-one training session and 30 days of onboarding support.

Turbo

With AI agentIdeal for you

For large multi-brand and franchised dealers: AI agent, branches, service shop, savings plans and pricing against the market.

US$ 89/ month

or US$ 81 per month billed yearly

Get Turboor request a free demo
  • Up to 25 users, salespeople included
  • Up to 5 branches
  • Unlimited vehicles
  • Trade-ins with inspection, photos and margin
  • "Value your car" on your website: same-day pre-offer, valid for 72 hoursNew
  • Automatic inquiry routing, with an alert if nobody replies within 10 minutes
  • Leads that match each new vehicle
  • Deal file: sales contract and deposit receipt signed on the phone, plus a checklist for form 08, title report, police inspection and VTV
  • Purchase tracking for the buyer, in one linkNew
  • Reconditioning cost per vehicle
  • Consignment vehicles
  • Catalog for Instagram and Facebook
  • Service and VTV reminders, with a survey after delivery
  • AI agent on WhatsApp that knows your inventory (1 number, 500 conversations a month)
  • Inventory shared across branches, with transfers
  • Savings plans and new-car registration (tracking)
  • Service shop with appointments and work orders
  • Market price traffic light and days in stockNew
  • Role-based permissions and activity log
  • Priority support on WhatsApp
  • SetupFree: branding and the plan’s integrations, up to 2,000 records imported from spreadsheets, 2 one-on-one training sessions and 30 days of onboarding support.
Included in all three plans
  • Website with your domain and search by make, year, mileage, price, new or used, and financing
  • WhatsApp, website and Mercado Libre inquiries in one inbox, each with its vehicle
  • A record for each vehicle in prep, available, on hold or sold, with AI-written text
  • Sales pipeline with daily tasks and a test drive calendar with reminders
  • Mercado Libre Autos in sync with your inventory: the listing pauses itself on hold
  • Quote builder with down payment, trade-in and installments, sent over WhatsApp
  • Mercado Pago deposits that hold the vehicle on the website and on Mercado Libre
  • Reports by salesperson and by inquiry source
Plan add-ons and rules
  • Extra user: US$ 4 a month
  • Extra location (Turbo plan): US$ 10 a month
  • 500 more agent conversations: US$ 15 a month. A conversation is everything one contact says within 24 hours.
  • We activate it from 5 business days after we receive your data and access (from 10 if data needs to be imported).
  • No lock-in: give 30 days’ notice and the cancellation takes effect at the end of the paid period. You keep your data in spreadsheets. Terms

Custom

Chains, multiple locations or your own processes: we put together a proposal for how you operate, free of charge.

Request a proposal

Prefer your own project?

We build it as a custom project, with a fixed quote and payment per stage. The code written for you is yours once it is paid in full.

Request a quote

Switch between dollars and pesos with the selector at the top. Reference exchange rate: Argentina's official dollar rate of AR$ 1,560 (10/26/2026).

Every vehicle, from trade-in to delivery

Whatever comes into the dealership is recorded with its history: where it came from, what it cost to get ready, who sold it and when it was delivered.

The buyer follows their purchase on their phone. You see every deal on one screen.

1 · Your customer

On the buyer’s phone

They open their purchase link and see where it stands: deposit cleared, paperwork, registry appointment or registration if it is a new car, and delivery day.

2 · You, in the dashboard

In your dashboard

Every open deal with its salesperson, its stage and what is missing. Anything running late is flagged automatically.

Trade-ins

Value your car: a price range the same day

On your website, the owner enters the plate, the mileage and six guided photos. Your team reviews the details and sends a pre-offer range, valid for 72 hours. When the car arrives, the inspection, the reconditioning cost and your margin go into the same record.

  • Plate, mileage and six guided photos from your website
  • Pre-offer range, valid for 72 hours
  • Inspection, reconditioning and margin per vehicle
Pricing against the market

Every vehicle compared with the market, every day

The traffic light looks for similar listings on Mercado Libre, same make, model and year with similar mileage, and flags whether each vehicle is priced right, above or below. Next to it you see its days in stock, so you know which one to adjust before it sits.

  • Mercado Libre comparables by make, model, year and mileage
  • Priced right, above or below the market
  • Days in stock for every vehicle
Sales team

No inquiry left waiting, and every new car with its leads

Inquiries are routed automatically among your salespeople, by rotation or by vehicle type, and if nobody replies within 10 minutes, the system alerts you. When a vehicle comes in, it shows who was looking for one like it so you can reach them first.

  • Automatic routing by rotation or vehicle type
  • An alert if an inquiry goes 10 minutes without a reply
  • Leads that match each new vehicle
Included in the Turbo plan

A salesperson who knows your inventory and answers at midnight

The WhatsApp agent knows every vehicle: it answers price, mileage and estimated installments at your rates, asks for photos of the trade-in for a pre-valuation and books the test drive with the right salesperson. When the buyer wants to move forward, it hands them over with a summary.

  • Answers with the real vehicles in your inventory
  • Pre-values the trade-in from photos and leaves it for review
  • Books test drives in each salesperson’s open slots
How the AI agent works

What you can add to your dealership

Services you turn on in your system when you need them, without switching platforms.

E-invoicing

The invoice for each sale, deposit or service goes out from the deal, with the buyer’s details already filled in.

Type A, B and C invoices, credit notes and delivery to the customer.

Email and WhatsApp campaigns

A message to your contacts when the vehicle they wanted comes in, or a service promo for people who already bought from you.

Up to 50,000 emails per month on the Campaigns plan; more sends from +US$ 15 a month.

Email on your domain

Mailboxes like sales@yourdealership.com.ar for the office and for each salesperson.

Setup, migration and support included. Packs based on team size.

Works with the tools you already have

The ones you already use every day, connected to your system from day one.

  • Mercado Pago
  • WhatsApp
  • Instagram
  • Facebook
  • Meta
  • Google Maps
  • Google Calendar
  • Google Sheets
  • Google Analytics
  • ARCA

Custom integrations for your business

Use another tool? We connect your system to the software you already have via API.

Ask us

From the first conversation to your system up and running

Three steps, with a fixed proposal before we start.

  1. 1

    We get to know your dealership

    Whether you sell new cars, used cars or motorcycles, how many salespeople you have, where your inquiries come from and how you track inventory today.

  2. 2

    We show you your system

    A demo with your branding, sample vehicles and your sales stages, plus the plan that fits your team.

  3. 3

    You start with your inventory loaded

    We import your vehicles and contacts, connect Mercado Libre and Mercado Pago, and train your salespeople on the system.

We also build systems for
FAQ

What people ask us before getting started

Have another question? Write to us and we'll answer for your case.

Ask your question
Does it connect to my Mercado Libre account?

Yes. You connect your account and list from each vehicle record: price, photos and status update by themselves, and when you put a car on hold the listing pauses. Questions come to your inbox. How many active listings you can have depends on the package you buy from Mercado Libre.

Does the deposit really hold the vehicle?

Yes. The buyer pays with Mercado Pago, by link or on the website, and as soon as it clears the vehicle goes on hold: it leaves the website and pauses on Mercado Libre. If the deal falls through, you relist it from the vehicle record.

Do you handle the title transfer or registration?

No. You or your title agent handle those as usual. From the Cruise plan you get a checklist for every deal (form 08, title report, police inspection and VTV) and step-by-step tracking that the buyer sees in their link. New-car registration tracking comes with the Turbo plan.

Do you approve auto loans?

No. The quote builder calculates installments at the rates you load for each bank or auto lender, and from the Cruise plan the buyer’s file is ready to send to the lender. The loan is always approved by the lender.

How does "Value your car" work?

On your website, the owner enters the plate, the mileage and six guided photos. Your team reviews the details and sends a pre-offer range that same day, valid for 72 hours. You make the final offer after seeing the car. It comes with the Cruise plan and up.

Where does the price traffic light get its data?

It compares each vehicle with similar Mercado Libre listings (make, model, year and mileage) and flags whether it is priced right, above or below, along with its days in stock. It comes with the Turbo plan.

Does it connect to Kavak or the InfoAuto guide?

No. The system has no connection to Kavak or to the InfoAuto guide. If you use the guide, you enter its value in each vehicle record and it sits next to the price.

Does it work for franchised dealers and savings plans?

Yes, on the Turbo plan: you track each savings plan and each new car’s registration with its checklist, plus the service shop, branches and role-based permissions. Factory orders stay in the manufacturer’s system.

Does it work for motorcycles?

Yes. The vehicle record adapts to motorcycles (engine size, type and mileage) and your website search adds a Motorcycles category, with the same inquiries, deposits and quotes as cars.

Can I bring my inventory and contacts?

Yes. When you start, we import vehicles, photos and contacts from your spreadsheets. If you already list on Mercado Libre, we bring in your active listings so you do not load them again.

Does the AI agent close sales?

No. It answers price, mileage and estimated installments, asks for trade-in photos for a pre-valuation and books test drives. When the buyer wants to move forward, it hands them over with a summary of the chat. It comes with the Turbo plan.

Your inventory in order and every buyer answered.

We put together a demo with your branding and sample vehicles for you to explore, no strings attached.

Get started Request a demo
Demo with your branding, no commitment

The brands, products, people and photos shown on the screens are fictional and are for illustration only.